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    Top 20 Social Media Managers to Follow in 2025

    Top 20 Social Media Managers to Follow in 2025

    Have you ever felt like you can’t handle social media? You are not alone. More than half of the global population uses social media, and businesses have a massive challenge in navigating the many platforms filled with competing brands. That’s where a seasoned social media manager can help you overcome this challenging task by promoting your products or services in a way that will help you stand out in the crowded digital space.

    Selection of the most qualified specialists

    Each expert must undergo a data based vetting program before their profile can be published.

    SMO specialists

    This is the method by which we evaluate our experts:

    • Demonstrated history of success: We get to see the accounts of the experts and we can see what they have achieved for different brands in their respective niches.
    • Professional conduct: There is a comprehensive list of best practices for each skill set that determines if a marketer is a professional or not. We compare it to their actual past work (account structure, A/B testing methodologies, and over 100 other criteria) so that we don’t miss anything.

    Our monitoring system reviews over 180 parameters related to the professional quality of work and key performance indicators (KPIs) of your campaigns to ensure a high probability of success.

    Some of the parameters that we monitor are as follows:

    • A/B testing methodology
    • Account structure
    • Targeting approach
    • Revenue and ROAS
    • Key performance indicators (KPIs): CTR, CVR, CPA, and more
    • Conversion rates of the funnel
    • Change-log

    Here are the top 20 Social Media Managers to follow

    Social Media Managers

    1. Angel M.

    Angel is a marketing consultant who helps digital entrepreneurs and corporations in the creator economy develop high level, authentic social media and email marketing strategies. In 2022, she founded the online learning platform Empowered Mission, a comprehensive business coaching, mindset tools, and emotional support platform for digital entrepreneurs and creators.

    Angel is a highly esteemed marketing consultant who has the knack of developing top notch and genuine social media marketing plans. She knows everything about the social media world.

    2. Scarlet R.

    Scarlet, a strategist and influencer program manager, helps pet companies boost their brand visibility and sales through personalized content marketing. Her unique strategies enable her to widen her audience and maximize her reach because she understands that generic strategy often doesn’t work in the ever-changing social media world.

    Scarlet is a social media manager who is an expert in influencer marketing and is very good at creating customized content marketing strategies. Because she is skilled in social media admin, she uses it to bolster brand recognition.

    3. James R.

    As a writer, marketer, magazine food editor, and dynamic social media manager, James combines his knowledge to create innovative brand solutions. James has a unique blend of skills, from his keen eye for brand identity, creative content and engaging communication. He has written for blogs, magazines, applications, and websites.

    James has worked on a number of different platforms and is very skilled at social media management. You definitely understand how much more he brings to this domain, including the depth and breadth of his skill set.

    4. Brielle C.

    As a social media manager, Brielle gets satisfaction out of taking on projects that include testing new marketing strategies, communicating with influencers, and running retargeting campaigns to get the best results. Before she became a social media and influencer strategist, she was a small business owner and full-time content creator.

    Brielle is committed to helping brands grow their audiences through personalized strategies, campaigns, and optimization, and she does so with her wide range of experience. What’s more, she also has a knack for direction and promoting her brand’s presence throughout various digital platforms through her skill in social media management.

    5. Cree J.

    Cree is an influencer marketing and social media marketing specialist. Having conventional PR and contemporary development integration, she formulates dynamic strategies for her clients. She has more than eight years of experience and has a successful history of expanding brands in a variety of industries.

    Cree’s unique ability to blend conventional public relations with the current marketing trend, creating unique, evolving and innovative customized strategies for the specific needs of her clients, endears her to clients and makes her distinct from other practitioners.

    6. Jenna Payne

    Jenna Payne is a professional social media manager who has worked with lots of big enterprises across America to develop major online advertising campaigns for Fortune 500 companies. Since she hone powerful skills that entice audience and expand brand outreach, Payne has time and again demonstrated her aptitude at delivering exceptional outcomes to her customers.

    As it has been described on Payne’s profile for 2025, she will be publishing her book titled “Mastering the Art of Social Media Management” where she will tell her approach on designing effective campaigns that get through to hundreds and thousands of people.

    7. Natalie Sanders

    Natalie Sanders is an experienced social media manager with multiple years of experience in working on the influencer marketing campaign. Sanders has helped many brands in designing good influencer campaigns and as such, he has firsthand experience on how the loosely defined structures of influencer relationships work.

    In 2025, Sanders will continue to be an active influencer marketing practitioner, freely sharing knowledge and recommendations with other social media managers and merchants.

    8. Elizabeth Lewis

    Elizabeth Lewis has spent her entire career as a professional in the area of applying social media for outstanding customer relations. Her talent to interact with customers and solve problems with products on social media platforms has established her as the preferred contact point for organizations seeking to improve their online presence.

    In 2025, Lewis will increase engagement by developing a detailed, advanced social media class on customer service for social media enthusiast, who wants to become effective in this sphere.

    9. Alex Turner

    Alex Turner is one of the most recognized personalities in the sphere of social media management, who focuses on developing beautiful and noteworthy content. The unique way he uses graphics & videos on social media was appreciated by business from all over the world.

    With further development of social media in 2025, Turner will stay on top of creating visual content and growing even more innovative in its approach to the sites.

    10. Sophia Thompson

    Sophia Thompson is an experienced digital storyteller who has worked across the context of social media platforms. Thompson has made herself an invaluable resource for companies who need someone to weave the perfect narrative to stir the emotions of the audience on social media.

    By 2025, Thompson will remain one of the top authorities in digital storytelling and will continue to discuss her experience and guidance to other social media managers.

    11. Jordan Michaels

    Jordan Michaels is a social media manager who also has experience working in SEO. He has proved professional in enhancing the usage of social media in increasing SEO rankings among his clients.

    That is why in 2025, Michaels will still be among the first to correctly estimate the role of SEO and help other social media managers navigate this shift.

    12. Olivia Bailey

    Olivia Bailey is an analytics-focused marketer who has based her work around social media marketing insights. She transforms raw data, goals, and dreams into businesses to the realization of their goals and organic growth on the social media platform.

    Bailey will still be standing in 2025 as one of the best authorities on data-driven marketing, and she will be offering her input to any business that needs her.

    13. Noah Hawkins

    As a social media manager, Noah Hawkins is outstanding, and he majors in VR-AR technology. His contributions in the incorporation of such advanced technologies into social marketing communication campaigns aids businesses in designing phenomenal experiences for customers.

    In the year 2025 social media will increasingly adopt VR and AR technologies and in such a world Hawkins is positioned to be at the frontier in leveraging this trend.

    14. Samantha Reeves

    Samantha Reeves is an independent branding consultant with a lot of experience in actual branding and employment of branding strategies for companies and their presence in social networks. Many of her clients have grown because she has masterfully written coordinated and engaging brand stories.

    By 2025, Reeves would still be involved in branding and exploring other ways to convey her insights to different social media managers.

    15. Michael Sanders

    Michael Sanders is a Community Builder mainly focusing on marketing strategies and how he can use social platforms to help businesses connect with their audiences. Nevertheless, his proficiency in engaging and loyalty for a specific brand has made him a key capacity for any brand that needs social media impact.

    By 2025, Sanders will still be involved in community creations and continue to offer his experience and tips to other community managers on social platforms.

    16. Allison Evans

    Allison Evans is an educator, trainer and focuses on helping social media managers acquire relevant knowledge and steps to follow in this highly competitive market. Over the years, Evans has trained thousands of people on how to manage social media through her workshops, webinars and online courses.

    Further, in 2025, Evans will remain an expert on social media knowledge exchange for educational purposes to young and aspiring social media managers.

    17. Rebecca Carter

    Rebecca Carter is a social media strategist and she specializes on strategic plans for businesses on social media based on their general marketing objectives. Those who have worked with Carter know this woman is capable of handling all sorts of companies and making them successful on social media sites.

    By the year 2025, Carter will also remain an influential social media strategist helping other social media managers in their mission.

    18. Mark Thompson

    Mark Thompson is proficient content creation and copywriting who has risen to fame offering unique and engaging conversations through social media platforms. This capability to pass messages effectively and in a more engaging has become one of the success factors for his clients.

    Thompson will still actively be telling stories and doing copywriting in 2025 while also offering information and tips to other social media managers.

    19. Claire Porter

    Claire Porter is a Creative Director, who specializes in unique project for the social media platform with visual appeal and appeal. His creativity and a strategic approach were put to work to make the businesses stand out in social media platforms.

    By 2025, Porter will, therefore, remain relevant in the field of creative direction and will be offering her expertise and tips on other social media managers.

    20. Jack Johnson

    Jack Johnson is an analyst who focus the activity of a firm in spotting trends on the social media platforms. Johnson help these businesses outdo themselves and keep up with the new trends, instead of losing out.

    By 2025, Johnson’s experience in identifying trends will remain crucial, as well as precisely on how other heads of social media platforms must proceed.

    Social media management has a bright future, and the twenty social media managers listed above shape the future of this market. From observing and analyzing their work, future social media managers will be able to study all the necessary information and receive valuable experience in this growing and creative direction. These social media managers contain a wealth of information, tips, and tricks for anyone wanting to build a career in the sphere of social media, whether they are beginners or just want to improve their knowledge.

    Written by Aayush
    Writer, editor, and marketing professional with 10 years of experience, Aayush Singh is a digital nomad. With a focus on engaging digital content and SEO campaigns for SMB, and enterprise clients, he is the content creator & manager at SERP WIZARD.