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By AayushSearch engine optimization (SEO) and conversion rate optimization (CRO) are two practices that can often overlap when businesses look to improve the online performance of their website. Over the past few years, there has been a long debate over whether one is more important than the other, or if they can work harmoniously together in order to generate online success. But, it is important to know the meaning of SEO and CRO.
SEO stands for Search Engine Optimization and describes the process of developing a website to make it more appealing to search engines. The goal is to make your website appear as close to the top as possible on a search engine results page (SERP) for certain keywords or phrases whereas CRO, or Conversion Rate Optimization, describes the process of optimizing your website with the aim of converting as many visitors as possible into customers. By performing a series of tests it is possible to determine which layouts, images, and content are most effective at this conversion.
When you are going to hire a Conversion rate optimization Consultant or services in India then the first thing which you need to know that what is it? Today we are going to discuss with you how you can get more help in the search engine ranking of your website.
Conversion Rate Optimization is a process of increasing sales and leads of a website without spending money on getting more sales and leads by reducing the bounce rate of a website. It is a way to optimize any landing page of a website with the help of a consultant.
It is a great way to increase sales and leads for a website. You can increase up to 5 to 10% of your sales and leads without doing too big an investment. It can give an immediate better experience of visiting your site when they land on any page of your website.
It can help you increase the legal traffic of your website. Here legal traffic means those people who are interested in your products and services.
This method can help you to decrease your marketing costs. Usually, you invest lots of cash and resources for the marketing of your product and services but it is a great idea of turning every possible visit into the sales and leads of your products. There is no need to do marketing of your products with this method.
If you want to optimize your website perfectly then you really need to hire a consultant who can help you to optimize your website to get more sales and leads. Following are some services that are covered by us in our Conversion Rate optimization services.
A conversion optimization consultant tries to give the best experience to the user who is visiting your site for your product and services. For Exp: if a visitor land on an out-of-stock products page then it can be a negative effect on your site but our consultant tries to reduce this impression which can help you sell your product next to that visitor.
Since Internet Marketing trends are constantly evolving, it’s critical you focus on both SEO and CRO. Whatever you do, don’t just drive targeted traffic to your site, drive up conversions as well.
Get free consultation for your digital product idea to turn it into reality!