Video Optimization SEO Checklist 2022

This blog is all about the Video SEO Checklist List that will help optimize certain aspects of a video’s SEO. By following these tips, you can help optimize your videos for search engines and make sure that they are more likely to be found and watched by viewers.

1. Optimize your video for search engines

It’s important that you do some research in the niche you are trying to market your video in first. Once you’ve conducted the research and have a list of potential keywords, choose the most relevant ones to be included in your video title and description.

2. Make sure your videos are mobile-friendly

More people are watching videos on their mobile devices today, so it’s a good idea to upload your videos in formats that are easy to view on smaller screens. This means delivering videos in a resolution that is appropriate to smaller devices, and ensuring that videos are compatible with slower Internet connections.

3. Use engaging thumbnails and titles

Your video’s thumbnail and title are what will show up in search results, so make sure to use something eye-catching and descriptive. This will help entice people to click on your video and watch it.

4. Create transcripts of your videos

Transcripts can be extremely helpful for both viewers and search engines, so be sure to create them for all of your videos. You can either create transcripts yourself or use a service like Rev.com to do it for you.

5. Add closed captions to your videos

Closed captioning services can add to your website, making them more accessible to using search engine crawlers. You can copy and paste them yourself or hire a business like ours to handle it for you.

6. Promote your videos

When you’re finished with your videos, it’s vital to promote them online as well as on other platforms. This will increase your chances of attracting more people to watch and enjoy your videos.

7. Measure your video’s performance

It is crucial to keep an eye on your present and past recordings once you put them up to see if you need to go in and edit them. Making necessary modifications will enable you to optimize your existing content to make it more effective.

8. Optimize your videos for conversion

Optimizing your videos for search engine visibility and conversion are among your primary considerations. Therefore, in addition to optimizing videos for search engines, you should also optimize them for conversions. This could include calling attention to certain actions and including elements like calls to action, purchases, subscriptions, and other on-screen prompts.

9. Use video SEO best practices

You should follow a number of best practices when optimizing your videos for search engines. These consist of including keyword-rich titles, descriptions, and tags; creating transcripts and closed captions; and promoting your videos through social media and other channels.

10. Keep up with video SEO trends

It’s crucial that you know the most recent trends in the world of video SEO, as this will help you avoid potential issues down the road. Keeping up with video SEO methods and staying familiar with the current developments will give you a general overview of all available options.

Please review these 10 tips to increase your video SEO knowledge base.