Graphic Design Trends in 2025

The graphic design trends disclose the marvelous phenomena of how art embrace the life essence. These are not just trends of popularity, these are the trends of our society evolving, changing and adapting to the needs and viewpoints of our society.

By 2025, graphic designers are scrapbooking, being diverse and inclusive, and hand drawing. The impact of AI is still growing.

Future is here and currently the design trends of 2025 are giving a glimpse of a mix of the coziest craftsmanship and the sleekest futurism which states beautiful balance between technological progress and the comforts of human experience. Prepare for the different and contrasting view on what was and what is to come!

Why Graphic Design Trends Matter

Keeping updated with the graphic design trends will help you create projects that accurately relay and connect with your audience at your desired time. It shows you have a sight to the graphic design world and the changing desires of customers.

Toni Cade Bambara, a writer and activist, once stated that the role of the artist is to make revolution irresistible. In a nutshell, graphic design trends not only shape the current era but are also in the process of reshaping it.

Take a glimpse at the top graphic design trends to come in 2025:

Mismatched and Bright

The mismatched and bright graphic design trend consists of mixed fonts that differ in width, style, and size, and yet are filled with bright, contrasting colors. It has the nostalgic feel of 90’s magazine letter cutouts, but is modern and digital. Writing about this fun trend highlights how this beauty of contrast and imperfection can make a small business want to try something new with a bit of fun that draws the attention of customers as they try to achieve a unique aesthetic. Isn’t that the very ideal of exceptional design after all?

Focusing on this graphic design trend means you are embracing visual variety. Designers from 99designs by Vista Eva Hilla and minimalistic.a.t. say the current trend is made up of “bright colors, original fonts with lots of personality, clean branding” and “funky bold wordmarks.”

Essential components of the Mismatched and Bright graphic design trend:

Mismatch of typography: Mix of different fonts in the different size, shape, or weight.

Contrasts: Striking, surprising, rich, vibrant, bright yellows and purples.

Color contrasts: Lose yourself in playful layouts featuring asymmetry and irregular spacing; they will bring to you a dynamic and unique look.

Playful layouts: Trident will provide your brand with unique wordmarks: bold, easy on the eyes and fun styles.

Organized Scrapbook

With the allure of traditional scrapbooking, designers are dipping their fingers into the world of digital design by digitally creating with a thoughtfulness and method to which they are more than welcoming. Structured Scrapbook is all about the art of intentional layering and the process of collaging images, cutouts, doodles, tape and stickers in a fun yet refined way.

A collection of images and artwork of organized scrapbook graphic design trend.

Essential components of the Structured Scrapbook graphic design trend:

Layered design: Layered design is done with lots of overlap of image cutout, and stickers to create a nice collage effect.

Textural elements: Polaroids, tape, frayed edges, paper etc.

Personal handwritten styles: Everyone has their own particular specialty of how they would handwrite a letter or jot something down. Some people might take a much more playful form, including adorable sketches or even doodles that you had once found in your school books.

This trend brings in a thoughtful arrangement and sense of order and harmony to every scrapbook like detail. This trend is actually perfectly in line with creative industries, event planners and lifestyle brands that want to spark an emotion of personal connection and nostalgia through their branding and marketing. Then, to make this look a reality, trendy Polaroid style images with charmingly hand drawn details would be the way to go. Because it’s not a straight texting guide that forces you to follow the same trail as the naked minimalist, you can easily mix and match, as well as use elements from your own graphic design trend to reflect on your brand.

Mixed Media Scrapbooking

Before the wider acceptance of copy and paste, glue and scissors were needed to replicate something; and now the hand appeal of shaping image themselves has brought about a retro feel to graphic design.

By bringing these digital assets together in the form of a “scrapbook aesthetic”, we are able to emanate a feeling of personal touch, and texture, which can be symbiotic for using tangible objects. This trend is all the more powerful because it is authentic, unrefined charm, which makes brands feel real and relatable.

Growth and innovation need to happen in an environment where everyone feels valued and embraced of a variety of perspectives. We need to be building spaces for all voices and experiences to welcome all people and give access for everyone to voice and prosper.

However, diversity and representation shouldn’t be a trend anymore but, rather, a fundamental thing that brands and designers should and can be part of the industry.

The overhead of more faces and individuals appearing in the visual narrative is also a very noticeable trend in the realm of graphic design. However, not the typical flawless models. Tattoos are rising, fashion and hair are exploding with new and unique choices, diversity is embraced and the human body is being accepted in all its forms.

Confidently, designers are embracing diversity in all its forms, presenting the beautiful people of the world in all their looks, perspectives and lifestyles. And that what gives us our strength from diverse perspectives, as we are a community. Why not embrace the occasion?

AI Realism

The topic of artificial intelligence has become very interesting, especially in the area of its realism. Our daily lives, the discussion of which is caused by advancements in technology, are being increasingly influenced by increasingly lifelike interactions and experiences.

Today, graphic design is seeing the rise of what can be called the latest trend: the emergence of AI platforms and tools. Given that, it may come as a surprise, but designers are taking their creativity and leading AI tools alike to better heights in the world of graphic design.

You can see super lifelike visuals of the storefronts, and digital art which looks almost as if the artists that were hand drawing it were digital ones who are talented. The first of this trend was Reddit’s rebrand, which has its 3D mascot and logo symbol.

Maximalism Illustrations

Minimalism involves stripping away whatever may seem excess to draw focus on the important thing, where maximalism is all about richness and diversity, taking delight in the individual’s uniqueness and creative capacity.

The whole point of this is that as designers become more and more willing to adhere to richness and depth than designers have ever been before, more and more designers have realized that these things need to be layered in place of just actively feeling like drawing a line and saying, ‘It’s over.

At first, the maximalist illustrations may overdo it. It’s a bit like sitting and gazing at a massive ‘Where’s Wally?’ poster, with lots on offer in terms of detail crashed in front of you. At every turn there is intricate patterns, vibrant characters and delightful embellishing on the canvas. The more you dive in those designs, the more impressed you’ll be on the great skill and dedication that has been spend into their creation.

In fact, maximalism design is a fascinating way to utilize these elevator doors, which are often empty expanses. Animals have great cultural significance in Asian culture, being seen as guarders and protectors.

Use when:

• Use vibrant & intricate illustrations to create an important image that will make people pay attention to it and also it can give you the idea of a festiveness.
• Use of intricate designs on online games and interactive experiences in order to keep users entertained while conjuring up a desire to find out more about what they’re looking at in the way that Google’s playgrounds were.
• Magazine covers that feature vibrant patterns and striking colours, which highlight important cultural themes, attract the reader’s attention.
• Write compelling, dynamic social media posts that transport narratives into the realm of social media similar to some event promo, such as Oktoberfest.

Vast, vacant areas can be transformed in captivating art showcases with intricate murals with cultural narratives that engage viewers to think and stare.

Use of detailed graphics for a promotional ad allows you to present unique products and highlight its features which are different from other brands to make your customers notice.

Bold Minimalism

This is not Minimalism of the 2010s with its polite Swiss type and perfect white space. Minimalism has hit the gym for a workout and the latest trend is similar to it.

Just recently, PayPal has updated its design, presenting a new fresh look, with bold sans-serif typography; Nike just released a new campaign posters with a great single word occupying an entire wall. Meanwhile, the vintage inspired minimalistic approach many indie coffee shops were departing from when creating their logos is replaced with more striking, minimalist design.

It is very specific about a few things, but in doing so, it makes a more powerful impression on the viewer. In the typography, the use of bold and strong typography choices became the standout feature, this was complemented equally well by equally bold and vibrant color palettes.

Childlike Textures

Childlike textures take a step away from the precision that is often associated with AI generated design. This time it’s about letting the younger generation’s untamed and vibrant creativity and imagination run wild.

Essential components of the Childlike Textures graphic design trend:

Bold, natural curves: Natural mistakes, natural flaws, celebrated.

Lively, vibrant colors: These exist in light, radiant shades, full of energy and a feeling of fun.

Hand-drawn feel: Enjoy a distinctive aura and designs that express a new bold, spirited and unrefined attitude by being reminiscent of hand drawn artistry.

If you are a business that wishes to spice up its branding with a little bit of fun and personality, then the graphic design trend for 2025 is an ideal choice for you.

Contemporary Nouveau

Contemporary Nouveau graphic design is the sophisticated combination of the elegance of 1920s Art Nouveau posters with modern times, with the beautiful typography, the fascinating scripts, and the beautiful colors on the deep background. It is based on the concept of reinterpreting the past and comprehending a specific time and place.

Essential components of the Contemporary Nouveau graphic design trend:

Bold typography: Powerful, crisp fonts that strike, their sources in the early 20th century posters that have made their mark.

Color contrasts: Sharp and sharp contrasts in colors against the backdrop.

Dark backgrounds: Lush canvases and deep backgrounds, that provide nice accentuating of bold hues and text styles.

Stylized illustrations: Graphic hand drawn images with stylized illustrations that accentuate the art nouveau style of 1920.

Ornate details: Stylish lines and forms which add elegance to the work.

Minimalist compositions: The designs are minimalist, with a clean layout that will allow typography to outshine elements.

Functional and Serene

Brands seeking to preserve a sense of calm and practicality in a world of many 2025 graphic design trends that lean towards the big and bold is the Functional and Serene trend. The natural materials and subtle tones are this approach’s friends and their designs ‘now evoke a calm, timeless elegance,’ as Stylish designer1 wrote for 99designs by Vista.

Part of the essence of Japandi design that combines the serenity of Japanese minimalism with the worldly practicality of Scandinavian style, Japandi trend emphasizes the graceful balance between the simplicity and functionality all with the warmth. The main thing is to emphasize simplicity and functionality of design.

Essential components of the functional and serene graphic design trend:

Natural materials: Earthly, grounded vibes come from materials that resemble the wood, stone, and organic textures.

Muted colors: Neutral color palettes filled with soft colours give a calming effect.

Simple yet functional: Clean and clutter free, focused on effortlessness of practicality.

This particular trend delivers a softer approach, most suitable for those brands that focus on wellness, beauty or design. If you are not in any of those industries, you can still make a foray into this trend. While some of these brands may choose to go with the soft tones and natural textures like tech brands, it can be retail brands who seek for muted packaging to tone down their environment.

The Dark Side

Designers have seemed to have traded in the blank canvas for a darker alternative. The black backgrounds are on the rise! However, designers are choosing brighter color over the darker ones; brighter colors are used to make up for the darker ones. Now, designers are free to explore the gamut of black to the lighter or bolder ends of the spectrum with black taking center stage as the primary contrasting hue.

Colors have begun turning a deep crimson and then into this soft pastel fade on a dark backdrop. This hue is a master of blending in with any setting and being able to fit into any style. This year designers are really taking advantage of that opportunity.

Biophilic Design

Biophilic design is an innovative approach in realizing the connection of people with nature through the built environment. Incorporating natural elements such as plants, natural light and organic materials into the design philosophy of this design philosophy improves the well and promotes the feeling of tranquility. It raises the importance of spaces that fulfill not only functional but also the natural inclination. Looking at the positive aspects of this design trend, it only makes sense that adding an element of nature to our lives would generate more health and inspiring living and working environments.

With the talk of sustainability growing, more and more designers are taking in to their work brainstorming ways to climate conscious design, choosing natural elements, textures, and earthy color schemes to use in their work. McKinsey recently released a report that shows consumer’s tastes are growing in sustainability—a very recent one yet it reports that a huge 84 percent of shoppers are concerned with sustainability when making purchases. Sustainable products are growing much faster than non sustainable products.

It takes its cue from the rock’s resilience, the rhythm of the sea, the fruit’s vibrancy, the forest canopy’s greenery. Designers have been taking advantage of the heart of nature, choosing colors that have natural dye options and are in harmony with the surfaces they decorate.

At the same time, paper packaging, metal containers and glass surfaces are gaining ground, so designers are starting to examine new ways to insert eco-friendly colors and designs to these materials without increasing carbon emissions.

This is a great trend to increase branding, create a website design, or package food or nature products. Although, as long as everything revolves around the environment, it is acceptable.

Ready for a Trendy Makeover?

In 2025, the graphic design trends are bold, maximalist, and the return of humanity and nature in design, while also a fascinating blending of historical eras with modern elements. All these trends have one thing in common: it is the need to develop, break and define limits while remaining authentic and the creativity.

To stay at the top of the game, marketing efforts by small business owners need to be boosted and strategies ought to be explored for the coming year, and this translates to being open to innovative graphic design trends. Keep in mind that you don’t have to exclusively pick one or fall in headfirst. Find a single element from the current trend, blend features of other trends, and create a unique style that represents the essence of your brand!