Before you start the process of synchronizing your Shopify store with Plytix, it is better to know the basics. What is […]
By AayushIt is very simple to waste several hours daily thinking of the correct mix of SEO tactics that can benefit your business. When planning the Website SEO plan will not be very helpful, how will you tackle such an issue? With many Google SEO rank factors that you need to consider, how will you prioritize what factors are very important for you? And what key feature of SEO you must focus on? Or better still, how will you ensure you get it right every single time? It is plenty of juggles. So, what will you do? Here is a deal:
Do SERP Research
Successful SEO needs a proactive approach. Google algorithms and SEO go through constant changes, so before you even go through efforts of optimizing your web pages, ensure that you are doing this in the right way.
Have Unique Domain Name and Create Your Brand
It’s advisable to have undefined and unique domain names for the websites, like observed for big brands.
Country TLD Extension
This is very useful in case you wish to rank much higher in the specific country, since it helps you boost the local search ranks, however, it limits the global ranking of the website. You may read more about this here.
On-Page SEO Checklist For 2022
Whether to Stick To www Domain
It’s very important to stay consistent with the search engines. Therefore, it is necessary for you to choose the www version or other and 301 redirect another one. More details & code will be found over here.
Use Semantic Markup for Improving Your Rank
The semantic markup will help you tell the search engine robots about what the content is about, thus making it simple to index this that results in improved search engine ranks. But, it doesn’t necessarily need to be very fancy.
Submit XML Sitemap and Speed up Indexing
The sitemap not just speeds up the search engine indexing; however, it informs Google fast about any kind of changes on the website. Therefore, you must create the XML sitemap & submit the URL to Google Search Console. Also, you may create a sitemap with the help of Yoast SEO for WordPress.
Create HTML Sitemap
Whereas XML Sitemap makes this simple for the search engines for indexing your website, an HTML sitemap makes the navigation of your website simple, thus helping you enhance your user experience, as well as improve your SEO.
The Meta descriptions are an important SEO factor that you will pay attention to. The Meta descriptions are the small snippets of the text that describe the page’s content. The main purpose is to explain to the search engines what the web page is all about. You will at times see all these descriptions over Google, although not always. At times, Google can choose the text piece from within the webpage rather than it deems more relevant.
Use Optimized Robots.txt
Do you never want some Pages Folders and Files to come on Google? You need to create the Robots.txt file to root, prevent the search engine robots from the index, and crawl the specific areas of the website. You may also get the code for the same here. Suppose you want to read more on Robots.txt, you can head to TorqueMag.
Make the Website Responsive
Google likes responsive websites! Primarily because responsive websites are highly compatible with desktops, mobiles, and tabs. Therefore, you must switch to the responsive website, in case you wish to rank very well on the search engines and suppose you would like to avoid Google’s Non-Responsive Site Penalty. For checking how much mobile-friendly your website is, then you can use these tools –TestmySite Tool or Google-friendly test.
Keyword Research
In the world of ever-changing SEO methods, one important thing stays constant: the need for keywords & keyword research. Keyword research is an important criterion for your SEO checklist. As a marketer, you are familiar with it and hundreds of tools for helping you to select the top keywords for the biz.
However remember, you have got approach keywords with various strategies in your mind to build the SEO list. So, you must identify the primary keywords.