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    As you all completely know that content is the king of the SEO field but it is not important that you only get ranked with that content that is visible to the search engine and users. You can do it with the hidden content also. Today SERP WIZARD is going to discuss with you how you can rank better your site with the help of the Hidden Div Content.

    What is Div Content or Text SEO?

    In the HTML language, it is used for generic organizational or stylistic applications. Hidden is also a challenge that is faced by webmasters and search engines. Spammers are continuously using hidden text in the content of their website pages to do keyword stuffing and ranking well of their site in the search engine result pages.

    There is a big challenge is that there are many ways of creating hidden text unintentionally. You can use hidden text according to the guidelines of Google. Google is giving the following guideline for the hidden text:

    “If your site is perceived to contain hidden text and links that are deceptive in intent, your site may be removed from the Google index, and will not appear in search results pages.

    After reading the above guideline of Google you can clearly understand that you can get penalized by Google without following them.

    CSS based Methods for Hidden Text or Content

    These methods are very interesting because they are very harder to detect by the search engine crawlers until they crawl and interpret the CSS. Currently, most of the crawlers cannot do it. Following are some methods of hiding text with CSS.

    • Display.none

    <div style=”display: none;”>This text is hidden </div>

    When you will using this code to hide your content then the text which you are specified in your code will be invisible.

    • Visibility:hidden

    <div style=”visibility:hidden”>This text is hidden </div>

    It is different from the above technique. It can also hide the text of your content that you specify in your code. Which content you are going to hide there a black area will be displayed at the place of your content.

    The above are some best techniques to hide the content of your website where you can use the keywords of your site to rank well in SERP.

    Written by Aayush
    Writer, editor, and marketing professional with 10 years of experience, Aayush Singh is a digital nomad. With a focus on engaging digital content and SEO campaigns for SMB, and enterprise clients, he is the content creator & manager at SERP WIZARD.