What is Contextual Links?
It is a link which in which you create an anchor text with the keyword of your website for which you want your website on the top of the SERP.
These links are a better way to rank better in SERP because these links are created on the different high page rank domains by the by the professionals of SEO who are providing SEO services to maintain the ranking of a website. When your site get a backlink from these sites then your site get link juice which help you get a better rank. SEO companies use some techniques to create these backlinks which are following:
- Social Bookmarking
It is a way to make a backlink for a website which contains anchor text and that anchor text will be the keyword of your website.
- Blog commenting
Blog commenting, as the name indicates it means that getting a backlink by the comment on a blog which is free or any other domain but when you are going to comment then most important thing for you to comment on a relevant blog which is related to your products or services then it can be a better link for your website.
- Content Writing
Today, after the new and updated algorithms of the search engines content writing is the best way to get a better rank in the SERP but it is not an easier task. You need to write fresh and unique content every time without any grammatical errors or syntactical error because search engine loves this type of content.
- Social Media
Today social media such as Facebook and Twitter is also playing the best role to rank a site in the SERP because millions of users surf these sites everyday and visits those pages which you are posting on your site.
Some SEO companies also use some software to create backlink for your site but these are not having any effect on the ranking because search engines do not like automated link building services.