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SEO Site Migration Checklist or Guide

SEO Site Migration

If you are going to do changes to your current website or you are migrating to a new site then you badly need to choose a migration redirect plan in place. Now, we are going to discuss with you about the SEO site migration and its checklist.

What is SEO Site migration?

When you are going to do some changes in your website then it can affect your search engine ranking. If you want to maintain your search engine ranking then you can do it with the help of the SEO site migration and 301 redirects plan. It is known as a great way to maintain the search engine ranking of your website.

How Website Migration Works?

You can redirect your all the pages of your old website to the new one with the help of 301 redirect. It will ensure that you are maintaining your search engine ranking of your site by redirecting your old pages correctly to the new website and correctly returning you old visitor who are bookmarked you site in their browser to visit again.

SEO Site Migration Checklist/Guide:

  • First thing you need to prepare pages which you want to redirect.
  • Redirect your map pages also to the new URL.
  • It is good to set permanent redirect to your all pages.
  • After redirecting your all pages test that redirection is successful or not.

Preparation:

When you are going to transferring all the data to the new website then it is very important to be prepare. Usually people do not thing about it before creating a new website for the same products or services and lost their SEO performance except the SEO professionals. You need to identify that which of your pages is having more traffic and which pages you want to keep.

Most of the people neglect migration process and including an SEO professional and after it they get result of getting less sales and leads for their products and services.

Benefits:

  • Using SEO site migration can help you keep your customers continue with you and you will now loss them.
  • It can help you to maintain your search engine ranking.
  • If your search engine ranking is same as before then sales and leads of your products will not get affect by creating new website.

Is SEO Dead and Becoming Obsolete after Google Hummingbird?

Google Hummingbird

Most of us have read that SEO is dead or becoming obsolete and it will work no longer but the truth is that it all is related to the internet marketing and it changing now because of the new updates of the search engine. Search engines are trying to give better results to their user for their queries. They are trying to provide best results to their users. Search engines trying to refine their result according to the user queries and trying to give proper result to their user which is the actual answer of their query.

When a user search for a query and in the search engine and get your website on the top in the search engine in the non paid results and clicks on your site then if they get actual answer and perfect content on your site then they read it properly and it helps you to keep your site in the top the SERP for that query. SEO is not dead actually it changing day by day because of the new updates of the search engines. The following are some tips which can help you to give a perfect rank to your site according to new updates of the Google.

  • Blogging:

Today blogging is a best way to rank better rank the SERP. It is good to write good and proper content every day. Blogging is a way to give awareness of your brand to the people. When you are going to start blogging then the most important for you is to update you blog daily and write fresh and unique content every day without any grammatical or syntactical error.

  • Keyword Stuffing:

When you are writing content in your blog or your website then you need to be careful about the keyword stuffing. Do not repeat your title or keyword in your content because it is known as keyword stuffing and search engines do not like it. It can be a reason of down the rank of your website in the SERP.

  • Unique product Description:

When you are going to write description for your product on your site or in your blog then always try to write it unique because search engine loves fresh and unique content. If you simply copy and paste it on your site then search engine consider it as spamming.

 

Content Dissemination Definition

Content Dissemination

All the people who are working in the SEO field they all know that it is a field where you need to be updated every time because we work to maintain the ranking of a website in the SERP and search engines always refine their results with their new and updated algorithms. Today SERP Wizard is going to discuss with you about a new method of optimizing your website which is known as content dissemination.

What is content dissemination?

It is technique to save your time to post your new information about any topic on your multiple blogs without logging in all your blogs and paste the same message over and over again.

Creating Accounts:

First you need make account on the free high PR sites which consider better by the Google. Such as Facebook, Twitter, Typepad, Blogger, Digg, Delicious. After creating these accounts you need to create an RSS feed.

STEP 1:

Many people think that RSS do not give any effect on the search engine ranking but it’s not true. After sign up for all the high page rank sites you need to go for at least on post those all sites. After making post you can generate a feed to Google burner and add you RSS feed to the Google burner. When your RSS feed is generated then you can add your social media account by clicking on the Add twitter account or Add Facebook account. After clicking on these buttons you need to enter you login details.

Posting On Multiple Blogs:

To post on the multiple blogs you need to sign up for ping.fm account. After signing up you need to give you blogging details here. Click on Add network for blogger and then Twitter. When you get an option “Use for??? then select option blogging there. Now your message, update and link will be posted on the blogs which you are added.

Social Media Automation:

There are many tools which allow you to schedule your post for a fix time and date in the future. You can sign up for these tools and schedule your posts for a fix time to post in the future. With these tools you will not face any problem of posting your messages again and again. You can post all the messages at the same time and same day or post them in a gap when you want to post them.

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YouTube KWT v/s adwords KWT

YouTube KWT v/s adwords KWT

Keyword research is known as the backbone of the SEO optimization for a website. Without a better keyword research you cannot get a better ranking in the search engine result pages because this is the way to get traffic on your site and the search engines also use keywords of a website to give a better rank in the search engine result pages. You need to use a better tool to get new keyword idea. Today serpwizard is going to discuss with you about the YouTube keyword Tool which can help you to get better ideas to find the relevant keywords for your site.

What is YouTube Keyword Tool?

It is not so different from the Google Adwords tool. It works as the Google Adwords Tool and help you to get better suggestion for the relevant keywords.

How YouTube KWT Works?

Usually millions of videos are uploaded on the YouTube every day when you are going to upload your video then the most important thing is to get traffic on your video. This keyword tool can help you to choose the title of your video which can give more traffic to your video.

For example suppose you working for website which is selling fishing equipments. Keyword [fishing] has over a million searches per month but the keyword [fishing accidents] does not have enough data. Very few people are using YouTube to sale their products and services over the internet but this is also a best way to promote and getting more sales and leads for your products and services.

Using YouTube as a keyword Tool

This is not important to use Keyword tool to optimize you video only. It helps you to promote your video on Google also. When you choose a better title for your video then after crawling these video by the Google it gives more preference to your video than the other sites. Google gives promote the descriptive detail of that video also. So if you choose a better title for your video with the help of YouTube keyword tools then you can better rank in SERP also. It is important to choose relevant and appropriate tags and title for your video then you can get a better traffic by the YouTube as well as search engine.

SEO and Social Media Marketing for Your Etsy Shop/Stores

SEO for Your Etsy Shop

When you are working on ETSY Shop which is which is providing vintage items then you need to be very careful for the marketing of that shop because these are more competitive. Today Serpwizard is going to discuss with you that how you can work on the ETSY sites and get a better ranking in the search engine.

What is ETSY Shop/Store and How to Do SEO?

ETSY site is an ecommerce site which focuses on the handmade and vintage items and art and craft supplies. These sites cover a wide range of products and services such as photography, food, jewelry and beauty products.

ETSY Shops usually use an ecommerce site where user can choose their products and services online and give order for those products. Without a better traffic there is no mean of having a site. The following are some tips which can help you to get a better traffic on your site.

  • Social media marketing of Etsy Store:

Today the best way of getting traffic on a site is with the help of the social media marketing. If you want a better traffic on your site then it is very important to share your products and services on the social media sites such as facebook and twitter or pinterest because million of user surf these sites every day. You can make them your customer with the help of these sites. You can create a facebook page for your products and services and update it on a regular basis. When somebody is engaging with you on your page then it is good to reply them as quickly as possible.

  • Blogging:

Blogging is also one of the effective ways to promote your site and your products and services over the internet. You can share the information about your products and services on the blogging sites because these sites are having more traffic. There are many free blogging sites such as WordPress, Blogger and Tumblr. You blog is not only a way to promote your product. This is the place where reader knows about your product and if they like them then they interact with you. So it is important to provide complete information about your product. You can get better help with blogging if you are updating your posts on a regular basis then only you can get a better rank in the SERP.

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White Hat SEO Practices or Techniques

White Hat SEO Practices or Techniques

Starting of an online business is a very easy task with just creating a website and post detail about your product and services but achieving of your goals is more difficult in the online business. The reason is that you cannot get more sales for your products and services without getting traffic on your site. So when you are going to start your online business then the most important thing for you is to get direct traffic and from the search engines also because it is not important that everyone know about your website. Mostly people come to your site by the search engines. Today Serpwizard is going to discuss with you about the White Hat SEO Services which can help you to achieve you goals.

What is White Hat SEO Services?

There are two types of main techniques in the SEO. One is the Black hat SEO services and the other is white hat SEO Services. In the black hat some tools are used to make back links for a website whereas in the white hat SEO Services the back links are creates by the humans which are known as the natural links also.

There are many techniques to create back links in the white hat. By using them you can get a better ranking in the search engine result pages. The following are some tips to create back links using white hat SEO Services.

  • In the white hat SEO the first and most important thing is to make the on page of your website very good using proper Meta tags because search engine loves that website which is having a better on page optimization of their website.

  • Today, in the new techniques of the white hat SEO social media plays a very important role to make awareness for your brand in the online businesses. This is because when you share your content on the social media with the people then they also link back to your website.

  • Content is also a very good way to get a better ranking in the search engine. It is better to create a blog section at your website and regularly update this section with the new and fresh content.

  • You can create a guest blogging section on your website where people can share their thought about your product and services. It can also help you to generate traffic at your website.

Negative SEO Case Study

Negative SEO Case Study

When Google launched penguin update then many sites got penalty by this update. Google punished those sites that are having thousands of backlinks on the different without relevant category to get a better ranking in the organic searches. Today, we are going to discuss with you about the Negative SEO Case Study.

What is Negative SEO?

As the name indicates negative SEO can be anything malicious someone does to harm ranking of your site. Negative SEO is a term which is used to know about the backlinks of a website that they are good or bad for the organic searches of a search engine. It means that they have punished you for the tons of low quality backlinks on large number of websites.

What are the Negative SEO Signs?

When your ranking is on the top of the search engine result pages and suddenly it’s down then be aware and stop link building process for some day or less it because it can be the new update of the Google and can be bad for you. Sometimes your competitor does not affect with the updates of the search engine then it mean that they are having quality backlinks that is why Google is not going to punish them.

Usually it affects those sites that are getting links from the low quality sites with less Page rank or more links from the same site.

Do not be a victim of negative SEO

If you are having a website then it is not good to become a victim of negative SEO. The reason of this is that Google do not consider those sites good which get punished by the updates of the Google and once your ranking is gone down then it is not possible to get it again in less time. It can take more time to rank well again than the usual.

Avoiding Unnatural Link and Penguin Penalties

A complete audit of the site can less the chances of the site get penalized from the Google and losing close 50% of their traffic. It is good to know about your competitor’s backlink how they got affected by the update of the Google and what are the links for which their rank is down. It can help you more to less the chances of getting penalized by the Google.

Optimize YouTube Videos for SEO | YouTube Videos Optimization Tips

Optimize you tube Videos for SEO

Today it is the time when internet marketing is going to increase day by day then there it is very hard to rank on the top of the search engine result pages. You all known about the YouTube and you know that how popular is it. Posting video on the YouTube is also a best way to get a better rank in the search engine because this site has PR 9 that is why Google gives more preference to this site. When a user search for your video and if they open that video then the profile by which that video is posted is given more preference. The link which is given in that profile it is also preferred by the Google. Today, serpwizard is going to tell you that how you can upload videos on it and how it is helpful for you.

After the producing of the video of your business the next step will be to upload it on the YouTube. The following is the best way to upload your video according to the SEO requirement.

  1. Uploading the Video

This is the simplest part of this process. It takes very less time but you need to be take care about some things. YouTube accepts all file formats of video. You need to make sure that your video is less than the 15 minutes because usually YouTube does not accept more than 15 minute videos.

  1. Adding of Title and Description

After uploading the videos when it is uploaded then provide a suitable title according to the video and a short description about that video which help users to know about that video.

  1. Add keywords to video

After writing title and description in your video you need add some keywords to your video which help users to search your video and which defines about that video. It is good to add one or more tags to your video. It is just another name of the keywords which also help user to search your video. It is helpful for your also to get more traffic on your video.

  1. Choose a Thumbnail image for video

Once your video is processed then you can choose a thumbnail image for your video. It help users to search your video when a user search for your video then this image will come in the image section of that video.

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SEO Website Translation | Multilingual SEO Localization

SEO Web Translation

As you all know that competition is going to increase day by day in the internet marketing we need to be updated for every technique and newly updated of the Google algorithms. So, SEO Web translation is also a technique which helps in the SEO. Today Serpwizard is going to discuss with you that what is SEO Translation and how it can help you in the SEO of your website.

What is SEO Website Translation?

As the name indicates in this techniques SEO Companies just translate you website according to the demand of the public and the rules and guidelines of the search engine which can help you more to get a better ranking of your website in the search engine result pages.

How Multilingual SEO Works?

Professional translation services are a very important part of maintaining visibility of a website in the search engine. When you are going to hire a translation company then it is very important to be careful because it is most important part of any online business. It gives your website a better visibility in the search engines. Good translation is very important for a website to rank better in the search engine result pages.

In these services translation companies translate the language of a website according to the other people who don’t know the language of your website and use other language to communicate.

SEO Translation v/s Standard Translation

When you are going to select a translation company then your main focus will be the skill of the translator. You need to ask to the translator that they are having a better experience or not in the translation. It is important to have a better knowledge of both the languages. For example if you are having a website in the Chinese language and you want to transfer it in the English then the most important thing for translator is to have a perfect knowledge of both the language i.e. English and Chinese. You need to hire a company which is having a perfect knowledge about the search engine optimization also because without hiring a company who don’t know about the SEO then you cannot get traffic on your website because it is very important to update on page SEO of a website properly. Without updating it you cannot get more traffic and there will be no mean to translation of a website.

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